How WhitneySmith Increased Clicks from Search by 50%, Pageviews 60%

How WhitneySmith Increased Clicks from Search by 50%, Pageviews up 60%

THE GOALS

  • Prove improved SEO presence year-to-year by increased clicks via Organic Search and Unique pageviews (2014 – 2015)

THE APPROACH

  • Produce YouTube video campaign featuring top staff and services
  • Website redesign
  • New staff photoshoot and landing pages
  • Track and optimize targeted keywords and phrases
  • Produce weekly content correlated to targeted keywords and phrases

THE RESULTS

  • Web Traffic up 54.5% in 2015
  • 48% Increase in Organic Traffic
  • 63% Increase in Pageviews

THE CLIENT

WhitneySmith Company is a full-service human resources consulting firm, providing professional assistance in a variety of human resource disciplines in downtown Fort Worth, Texas. Visit their website at http://whitneysmithco.com

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