SEO Honesty Leads To Better User Experience, Results

SEO Basics: Two Brutally Honest Questions You Should Ask Yourself About Your Website

Joshua Expio Values, Online Search (SEO) 0 Comments

SEO Honesty Leads To Better User Experience, Results Be honest. Why would anyone visit your website? Do users actually want or need the content on your website? There are moments in life where suddenly everything becomes clear. The day you decide to buy an engagement ring, for example. Well, when it comes to planning your newest website content, we suggest …

What is a good performing ad and how to know - Expio Digital Marketing

So you got a lot of Reach on your ad. Who cares? Thoughts on true ad performance.

Joshua Blogging, Content Marketing, Expio Values, Online Search (SEO), PPC, Reports, Social Media

With $100 you can reach thousands of people. That’s pretty amazing, right? The marketing tools of today are within a click’s reach, and they boast incredible numbers. With Facebook, $50 and a click of that “Boost” button, you can reach thousands of people. And, you know what, tThere is something pretty cool about that. It’s definitely not like the old media …

My Best Single Tip to Improve SEO

Joshua Online Search (SEO)

By Joshua Godsey Produce blogs, or landing page content that answer low competition, high-traffic keyword queries in your area of expertise. About the AuthorJoshua TwitterWriter, Social Strategist, Expio Operations, Coffee Swashbuckler SEO is about keywords. Keywords that trigger content. The goal here is to identify what keywords are opportunities, and then write content to answer them. Ask yourself a few …

What's AMP and Why Is It Important for Marketers? Expio Digital Marketing

What’s AMP and Why Is It Important for Marketers?

Joshua Online Search (SEO)

Adding AMP Code to Your Business Site Could Immediately Increase Organic Traffic AMP results are earning more clicks than ever. Most websites aren’t taking advantage. AMP, or Accelerated Mobile Pages, is an open-source project designed to make articles load faster when clicked from a Google search engine result page. They appear at the top of the page for searches in which AMP …

whats with seo expio digital marketing our take

What’s With SEO? Our Take

Jeff Burleson Online Search (SEO)

“The other day I was in some, whatever–coffee place. I don’t know, you can only be in six places—whichever one I was in.” – Comedian Louis CK “Hilarious” Your customer gathers information on the internet the same way that you do – from one of six places. We all go to Google (or Yahoo or Bing) and fill in that …

Using Google Search Console to find Anchor Text for External Links

Dealing with Spam Referral Traffic in Website Analytics

Joshua Online Search (SEO), Reports

So, You’ve Noticed Referral Traffic from Spam Sites semalt.com simple-share-buttons.com buttons-for-website.com If you’ve ever taken a look at analytics for your website, you’ll have seen sites like these inside the referral traffic category. What are these sites? Are they real people? Should I be concerned about hackers? Why are they visiting my site? Should I do something about it? Spam Bots …

Search Engine Optimization Two Websites Joshua Godsey Expio Consulting

Hey, two websites for one business isn’t a good idea for SEO…

Joshua Online Search (SEO)

A company talking to us this week is experiencing a major problem with their brand-new website.  Well, sites, plural. Inexplicably, they recently decided two websites would be better, investing thousands into design. Perhaps, the effort would bring double the traffic? To their upmost surprise and dismay, one of the two sites became so far buried in SERPs (Search Engine Results Pages), …

How to start SEO for beginners tools expio

A Starter’s Toolkit for SEO Rookies

Joshua Online Search (SEO)

6 Steps Level of Difficulty – Easy Intro For most business owners, getting to the top of Google is a big deal. If not there, you want it. You want it so badly. Every time you search in a Google page, it’s the competition, and not you who are dominating the page. It can be an awful feeling, especially when those competitors aren’t comparable. …

4 Determining Factors for Successful AdWords - Expio Consulting

4 Determining Factors for AdWords Strategy Success

Joshua Online Search (SEO)

Criteria for Conversion Success or Failure Four quick questions to ask yourself when starting a new AdWords campaign. 1. Website The url corresponding with each ad meets the needs of the searcher – Yes/No 2. AdWords Ad The Ad is relevant and compelling to the needs of the searcher – Yes/No 3. Keywords The keyword matches the needs of the searcher …