{"id":4460,"date":"2016-01-07T15:58:39","date_gmt":"2016-01-07T15:58:39","guid":{"rendered":"https:\/\/expio.marketing\/?p=4460"},"modified":"2016-01-07T15:58:39","modified_gmt":"2016-01-07T15:58:39","slug":"4-determining-factors-adwords-strategy-success","status":"publish","type":"post","link":"https:\/\/expioconsulting.com\/expiostaging\/4-determining-factors-adwords-strategy-success\/","title":{"rendered":"4 Determining Factors for AdWords Strategy Success"},"content":{"rendered":"

Criteria for Conversion Success or Failure<\/h1>\n

Four quick questions to ask yourself when starting a new AdWords campaign.<\/p>\n

1. Website<\/h2>\n

The url corresponding with each ad\u00a0meets the needs of the searcher – Yes\/No<\/p>\n

2. AdWords Ad<\/h2>\n

The Ad is relevant and compelling to the needs of the searcher – Yes\/No<\/p>\n

3. Keywords<\/h2>\n

The keyword matches the needs of the searcher – Yes\/No<\/p>\n

4. Competition<\/h2>\n

The ad and\/or keyword is in a saturated market and is unable to compete – Yes\/No<\/p>\n

 <\/p>\n

Contact Expio<\/a> for more information about AdWords<\/p>\n","protected":false},"excerpt":{"rendered":"

Criteria for Conversion Success or Failure Four quick questions to ask yourself when starting a new AdWords campaign. 1. Website The url corresponding with each ad\u00a0meets the needs of the searcher – Yes\/No 2. AdWords Ad The Ad is relevant and compelling to the needs of the searcher – Yes\/No 3. Keywords The keyword matches the needs of the searcher – Yes\/No 4. Competition The ad and\/or keyword is in a saturated market and is unable to compete – Yes\/No   Contact Expio for more information about AdWords<\/p>\n","protected":false},"author":8,"featured_media":4527,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[321],"tags":[],"class_list":["post-4460","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo"],"featured_image_src":{"landsacpe":["https:\/\/expioconsulting.com\/expiostaging\/wp-content\/uploads\/2016\/01\/AdWords-1-754x445.jpg",754,445,true],"list":["https:\/\/expioconsulting.com\/expiostaging\/wp-content\/uploads\/2016\/01\/AdWords-1-463x348.jpg",463,348,true],"medium":["https:\/\/expioconsulting.com\/expiostaging\/wp-content\/uploads\/2016\/01\/AdWords-1-300x276.jpg",300,276,true],"full":["https:\/\/expioconsulting.com\/expiostaging\/wp-content\/uploads\/2016\/01\/AdWords-1.jpg",754,694,false]},"_links":{"self":[{"href":"https:\/\/expioconsulting.com\/expiostaging\/wp-json\/wp\/v2\/posts\/4460","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/expioconsulting.com\/expiostaging\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/expioconsulting.com\/expiostaging\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/expioconsulting.com\/expiostaging\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/expioconsulting.com\/expiostaging\/wp-json\/wp\/v2\/comments?post=4460"}],"version-history":[{"count":0,"href":"https:\/\/expioconsulting.com\/expiostaging\/wp-json\/wp\/v2\/posts\/4460\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/expioconsulting.com\/expiostaging\/wp-json\/wp\/v2\/media\/4527"}],"wp:attachment":[{"href":"https:\/\/expioconsulting.com\/expiostaging\/wp-json\/wp\/v2\/media?parent=4460"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/expioconsulting.com\/expiostaging\/wp-json\/wp\/v2\/categories?post=4460"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/expioconsulting.com\/expiostaging\/wp-json\/wp\/v2\/tags?post=4460"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}